Real clinical consultation flows, built bespoke rather than bolted on.
Longridge Travel Health Clinic offers travel vaccinations, minor ailments treatment, and a growing menu of private healthcare services, but their old website was slow, hard to navigate, and not capturing the high-intent search demand. The clinical services side of the business also needed proper online consultation flows, not just a contact form.
A full website rebuild with bespoke e-commerce and custom consultation flows for weight-loss services, paired with a focused paid-media programme on the two highest-margin services (private blood testing and ear-wax removal) and ongoing graphic design to keep the clinic visible.
The website rebuild.
A fast, responsive website rebuild: better search visibility, cleaner UX across desktop and mobile, and a back-end the team can actually update themselves.
- Faster Site speed vs old build
- Responsive Across desktop, tablet, mobile
- Self-serve Team can publish updates
Bespoke systems, built to fit.
The clinical service flows the clinic actually needed, built bespoke rather than shoehorned into off-the-shelf plugins.
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Weight-loss consultation flow
A custom intake + consultation pathway for the weight-loss service, capturing everything the clinician needs to make a safe assessment, with the back-office workflow to support fulfilment.
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E-commerce side of clinical services
Full e-commerce setup integrated with the clinical service catalogue: bookings, payment, and follow-up all running through one platform.
Earning the top of the page.
Organic traffic up substantially since launch, driven by faster site speed, better-structured service pages, and content that captures the early-stage search behaviour of travel health customers.
- [TBD] Big organic traffic increase
- Faster Search Console confirms site speed gains
Performance that compounds.
Two focused paid campaigns on the highest-margin services (private blood testing and ear-wax removal) engineered to convert at the level the clinic's P&L can absorb.
- 2 Active Google Ads campaigns
- Strong Ad performance across both
Considered, on-brand graphic work.
Ongoing graphic design for in-clinic materials, social, and campaign assets, keeping the clinic's look consistent across every place a patient encounters it.
The headline numbers.
A travel health clinic with a faster website, custom flows for the clinical services, and a paid + organic engine driving qualified bookings.
- Up Organic traffic vs baseline
- Strong Ad performance across two campaigns
- Live Weight-loss consultation flow
- Full Clinical e-commerce integration
What the client said.
- via Clutch ★★★★★
It was easy to relay information to them, and they understood our vision and what we wanted.
Complete new website design, faster and responsive across every device, optimised for Google ranking, with graphic design and animation throughout. Organic traffic has jumped better than ever and Search Console confirms the speed gains. Very knowledgeable about website design and security. Communication was great, and the team took initiative to advise on content.
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